With many of the Coronavirus-related restrictions starting to lift, there are many people anticipating business to return to normal. However, even though the economy is starting back up, there are still people who may be hesitant to return to in-person meetings or crowded conference rooms. So how can your business make sales without your sales team having physical access to prospects? The answer is with the power of video and video marketing.
Read MoreWhile many people think shorter videos are always best for social media because “people don’t have long attention spans,” few realize that every platform is optimized differently. Also, unfortunately, there is no silver bullet or one-size-fits-all approach to sharing video on social media. What may work on one platform may not be the best solution for another.
It’s the second quarter of 2019 and with 5G just around the corner, video is in higher demand now than ever before. But using video to promote your business and brand isn’t a marketing strategy. Video is just a delivery method to get your message across. Think of it like a boat crossing the the ocean that’s carrying goods that are going to be sold. Video is the boat.
With 2018 in the books and 2019 underway it’s a great time to start looking at new ways to market and grow your business. Many people we talk to want to consistently use video in their marketing strategies to help grow their business, but what if you want to do it yourself? What if you already have some professional videos created and you want to supplement those with additional video content? What if you are creative and love the ideas of making your own videos? What if you are intimidated and don’t know where to start?
Read MoreYour digital footprint matters, and whether you want to admit it or not, your potential customers are looking you up online and on social media before they decide to do business with you.
Read MoreThough you may not want to hear it, today people practically expect businesses to have at least one active social media channel. Just as having an attractive website became a sign of professionalism and relevance with the proliferation of the personal computer, so is having an active, engaging social media presence in the age of the mobile device.
Read MoreYou can humanize your brand too and you don’t have to be the biggest, wealthiest, corporate giant to create content to do it.
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