Are you investing in video in 2022? If not, here's why you're behind.

Have you thought about how your company is using video in 2022?

As the way people worked and lived skewed increasingly online over the last couple of years, content shifted virtually as well as marketers sought ways to tell compelling stories to capture and keep audience attention.

Content Marketing Institute’s 12th Annual B2B Content Marketing Benchmarks, Budget, and Trends report states that virtual events/webinars/online courses produced the best content marketing results over the last year. In fact, 66% of marketers used video in their efforts.

The ability for viewers to retain information much better through video than from other forms of content like text is the reason why video remains a top marketing investment for 2022. So, if you’re not focused on this area yet, it’s time to start before you’re too far behind your competitors.   

The good news is that you can start to successfully implement video in your marketing efforts TODAY. There are a variety of opportunities to create video to effectively communicate with your target audience.

Not sure where to start? When you work with Flex Media, we’ll navigate you through building the right type of content to fit your marketing and sales goals. Then, we’ll help you implement your content in a way that archives optimal engagement for the best results.

Schedule a call with the Flex Media team to learn more today.