An overview of Instagram TV for new and confused users You may have noticed over the past couple of years a little TV icon that has appeared in your Instagram app. If you haven’t, don’t feel bad, one of the more common questions I get from clients and...
It’s the start of a new decade and if you’ve been trying to grow your YouTube following there is no better time than now. YouTube hit the internet in 2005. In the last 15 years, it’s come a long way from silly cat videos and having only one video metric to measure—...
Best Practices For Using Video On Various Social Media Platforms Are you having a hard time getting engagement out of the videos you’re posting on social media? While many people think shorter videos are always best for social media because “people don’t have long...
The first step in creating a concept for your video is knowing who you’re trying to target. This will help ensure your message is engaging with the right audience and your video isn’t just another piece of content taking up space on the internet. To do this, you’ll...
It’s the second quarter of 2019 and with 5G just around the corner, video is in higher demand now than ever before. But using video to promote your business and brand isn’t a marketing strategy. Video is just a delivery method to get your message across. Think of it...
After I started with script writing and then moved into more of a producer role, I’ve only found how critical the preproduction stage is. After signing your contract, preproduction is the first step in starting to create a your video. Preproduction will ensure a...
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