The first step in creating a concept for your video is knowing who you’re trying to target. This will help ensure your message is engaging with the right audience and your video isn’t just another piece of content taking up space on the internet. To do this, you’ll...
After I started with script writing and then moved into more of a producer role, I’ve only found how critical the preproduction stage is. After signing your contract, preproduction is the first step in starting to create a your video. Preproduction will ensure a...
Whether you think they make posts look messy, or love them and use them unnecessarily in real life, hashtags are an important part of sharing your content. <br><br>Today I’ll share 3 things you should know about hashtags (#hashtags)<br>1....
You’re posting great content on social media frequently, and that’s fantastic! But don’t forget the equally important piece: checking your analytics. Analytics vary from social media platform to platform and can get pretty detailed, but here are some...
As the daughter of a small business owner, I strive to apply the same entrepreneurial spirit I learned from my father to everything I do. I grew up in a suburb of Dayton, Ohio, where my dad launched his environmental clean-up company, AST Environmental. Watching my...
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